Principal Healthcare Marketing Manager

Principal Healthcare Marketing Manager

Job ID 
Corporate Marketing
Posting date 
Remote base 

Job description

Company description

At Red Hat, we connect an innovative community of customers, partners, and contributors to deliver an open source stack of trusted, high-performing solutions. We offer cloud, Linux, middleware, storage, and virtualization technologies, together with award-winning global customer support, consulting, and implementation services. Red Hat is a rapidly growing company supporting more than 90% of Fortune 500 companies.

Job summary

The Red Hat Healthcare Vertical Marketing team is looking for a Principal Product Marketing Manager to join us in Raleigh, NC. In this role, you will join a highly targeted team focusing on account based marketing and verticals which might feel like a start-up but with the complete resources and support of an established company. You will work with a portfolio of rapidly evolving technologies and guide a team responsible for its marketing across vertical industries and into Red Hat’s most strategic accounts.

Primary job responsibilities

  • Develop cross portfolio content which translates Red Hat's portfolio strategy into healthcare presentations, white papers, and infographics to guide awareness and business objectives
  • Design industry surveys to monitor state of emerging technologies and levels of adoption for inclusion in integrated go to market activities
  • Develop, manage, and promote editorial calendar of thought leadership content creation to align with customer buying stages
  • Manage internal awareness program for emerging technologies and cross portfolio solutions
  • Guide conversations with campaign teams to create integrated healthcare campaign content solutions  
  • Effectively engage internal and external resources to develop integrated cross portfolio sales enablement solutions on a worldwide basis

Required skills

  • Bachelor’s degree in marketing, communications, business or a related field preferred
  • 7-10 years of experience in high tech and healthcare background
  • Solid writing skills to effectively communicate key messages for impactful GTM campaigns; good listener
  • Successful direct and digital marketing campaign, social media planning and implementation experience
  • Demonstrated ability to achieve practical results working cross-functionally with sales, marketing, and product teams
  • Goal-oriented and creative, with the ability to work in a team and maintain personal opinion
  • Great project management, planning, and organizational skills with attention to detail and the ability to take the initiative and deliver projects unsupervised

Red Hat is proud to be an equal opportunity workplace and an affirmative action employer. We review applications for employment without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, citizenship, age, uniformed services, genetic information, physical or mental disability, medical condition, marital status, or any other basis prohibited by law.

Red Hat does not seek or accept unsolicited resumes or CVs from recruitment agencies. We are not responsible for, and will not pay, any fees, commissions, or any other payment related to unsolicited resumes or CVs except as required in a written contract between Red Hat and the recruitment agency or party requesting payment of a fee.


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